For years I would collect Absolut ads from magazines. Always easy to find in the first or last few pages of a magazine. Always a major score when the ad was the back cover. New York magazine would have an annual holiday surprise - one year it was an ad that had a liquid covering and floating white stuff in it like a snowglobe in 2-D. Another year there were Absolut logo real nylon stockings enclosed. Still have them.
You may remember some of these....Had the Warhol framed on my wall. The "Catch" is from a recent online contest. I always wanted to submit a design of my own. "Absolut Approval" would have been my slogan....with the bottle shown inverted, in wood, as part of an old style handled rubber stamp....and yep, a stamped "approved" marking across the page. You can see hundreds of ads in this gallery HERE. (They still don't have an "approval"!)
It was an exciting day when the first book came out. So many ads I hadn't seen. So much cleverness. A week ago I picked up the sequel. Fun to chill out at the pool and browse through the pages of both books. The magazines I'm into buying now don't have ads for vodka so I'm a little out of tune on what they've been doing but I do enjoy visiting the site from time to time. Very cool.
And I'm loving the new PEAR flavor.
I've always wanted to go to an ice bar. I wouldn't care if it was an actual Absolut bar....but I would like it to be in Finland. Any wagers why???
Do you love that Escher carved in ice? Wouldn't this be a great place to hang out? They give you coats.
I am heading out of town for a few days. Sadly my aunt lost her battle with cancer and we are gathering to celebrate our memory of her. On that note.....SEIZE THE DAY!