Do you follow the annual Pantone Color of the Year? This year is Ultra Violet. You can read more about it HERE. It's very close to the color they announced earlier this year in collaboration with Prince's estate. Read about that HERE.
While waiting for the unveiling of 2018, we were speculating which direction it might go. I was hoping for something in the yellow family - like a handsome rich mustard. Below is a chart of selections from 2000 to 2018. Out of curiosity I created an approximate color wheel placement of past colors and confirmed that there have been several similar shades, and yellow is under-represented.
If you had to pick a color for the upcoming year, what would you choose?